Since 2011, celebrated fashion designer and couturier J.J. Valaya has also been a fine art photographer. With
Inspired by Henri Cartier-Bresson’s “inevitability of a decisive moment”, Valaya says, “It is my core belief too, that Art indeed does exist everywhere, and candid photography is perhaps the most honest way to interpret it. I have also realised, over time, that whilst my fine art photography offers me the supreme opportunity to be a storyteller, it also demands patience and time to be woven together into incredible shows (sometimes years!). I had to, therefore, find a medium that would allow me to satiate my chronic desire to seize the spontaneity of the moment…for my own pleasure, as also to, perhaps, celebrate all that exists around us.”
Valaya’s Istanbul is the first in a series, an amuse-bouche if you will, and we can’t wait for more. All images from The Little Book of Memories: Istanbul, by J.J. Valaya. Available on amazon.in, and at stores like Nappa Dori , Paperboat (Goa) , CMYK bookstore; ₹1,200
Istanbul
J.J. Valaya
phoneography